What to Consider When Choosing a Commercial Sign Company

Though we may not realize it, signs are a large part of our life. Everywhere we go, we use signs for navigation, communication, and branding.

Signs can often be the first interaction your customer has with your business. That means that you have to make an excellent first impression on them.

When looking for a commercial sign company to produce signs, there are some significant factors to consider. Let’s have a look at all of them in this article.

What Can They Offer You?

Not all commercial sign companies are the same. Some only specialize in creating a few types of signs, while others can do it all.

When buying commercial signs, you want to be sure that you get a custom sign for your business, created in whatever format you choose. When considering a commercial sign company, you should first inquire about exterior and interior signs. Ask if they can provide options for both types of signs.

Then ask about their different types of customized signs. If they can offer you a large variety, they will take care of all your sign needs. This will make the work cohesive and consistent, and you won’t have the headache of matching colors or other design issues.

At Starfish Signs & Graphics, we can offer many different types of signs. We can create window and wall graphics, vehicle signs, and event signs. With so much variety, you can rest assured that your signs and graphics will uphold the same quality.

What is Their Expertise?

Expertise is essential when it comes to choosing the right commercial sign company. You want to be sure that they know what they’re doing and understand the tricks of their trade.

Be sure to ask a little about them. Ask about how long they’ve been in business and what challenges they’ve faced. This can help you get a better idea of how they work and problem-solve to serve you as their customer better.

You should also look for their memberships and licenses that are related to the field. You want to be sure that the company is licensed and able to do the work legally.

We have been in business since 2012 and hold licenses with all the proper organizations in California.

Maintenance and Installation Services

In addition to creating a custom sign, you may need support and maintenance down the road. A quality commercial sign company will be able to provide these services to you as well as create custom signs.

Installation is vital once your sign is created. Upon completion, you’ll want to have it installed, preferably by the company that created it. If they can do this, you can ask to add it to your contract so that the sign is installed once it’s approved.

You’ll also want to prepare in case there are problems with your sign down the line. Signs can deal with regular wear and tear, especially if they’re exposed to the elements on the exterior of your building.

You may need repairs, or you may decide to replace the sign entirely. It’s best to choose a company that can produce, install and maintain the sign so that you can form a long-lasting relationship with them.

At Starfish Signs & Graphics, we have the expertise and capacity to provide all these services to our clients. We can take care of installing, repairing, and refurbishing signs of any age.

Portfolio Pieces

Every creative business should have a portfolio of their work for you to look at. This can give you a great idea of what type of results you can expect when working with the company.

If you can’t find a portfolio readily available on their website, be sure to ask them if they have one.

If you’re impressed by their portfolio and have many pieces to look at, they’re probably a great company to move forward with. This is also an excellent opportunity to see what you like about specific signs and ask to implement similar design techniques into yours.

Permits and Compliance

There’s a lot more to the sign world than just making the finished piece look pretty! You need to think about permits and other compliance.

The right sign company will know what you need to get the job done legally. They’ll know how to pull the necessary permits for the job.

ADA Compliance is also important to think about as it ensures accessibility for all. While some types of signs may not require it, others do. It’s essential to choose a company that understands this.

We can accommodate your business needs by completing the full permit process for you so that there’s nothing for you to worry about. We’re also proud to be a green company that emphasizes using sustainable signage for a happier and healthier environment.


The last thing to think about when choosing a commercial sign company to work with is their reviews. You can look online for some, but remember to take all reviews in moderation. One bad experience may not reflect the entire company, so it’s best to look for trends.

Remember to look for good trends in the reviews and friendliness, professionalism, and care.

You can also ask the company if they have any references that they could provide you with. This allows you to hear the first-hand experience of others who have worked with them before. This gives you an excellent opportunity to ask them questions as well.

Choose the Right Commercial Sign Company

It’s essential to do your research when working with any new company to ensure the best success. When choosing a commercial sign company, you want to be sure that they’re the right fit for the job.

We’re proud to provide high-quality signage to our clients here at Starfish Signs & Graphics. We have a proven portfolio and years of experience behind us to give you the best experience.

Are you looking into commercial sign designs for your company? If so, request a quote today!