Most businesses think of signage primarily as something that draws in potential customers. And for good reason. Using your signage to attract business is a major key to your company’s success. However, there is another often forgotten use for signage and graphics that can be very helpful to a business: creating a positive and motivating environment. Displaying custom motivational and inspirational signage for areas of your office frequented by employees can be a great way to inspire, provoke thought, and reinforce important messages, all of which contribute to the major benefits of higher quality work and lower employee turnover.
Satisfied Employees Lead to Better Business Results
It’s easy for a business to spend all of its time thinking about its clients and its products or services, but the truth is, company culture, employee engagement, and employee satisfaction are just as important for your business’s success. According to the most recent Gallup Stats of the American Workplace report, businesses with highly engaged employees see a 10% increase in customer ratings and a 20% increase in sales. On the other side of the issue, only 13% of employees are engaged worldwide and over 51% of workers are looking to leave their current jobs. With this in mind, doing everything possible to make employees happy and engaged doesn’t just make people’s work more enjoyable—it actually has tangible benefits for a company.
Office Signage as a Tool for Fostering Employee Satisfaction
At Starfish Signs, we think custom thought-provoking and inspirational signage and wall graphics are a great way to remind your employees that you care about them, and that you wish to create a creative and motivating environment. We feel so strongly about this, in fact, that we put this into practice in our own office. We have created a sign that prominently displays our mission statement, which reminds our employees that at the core of everything we do is living out our values to treat our coworkers, customers, environment, and community with respect and dignity.
In another area of our office, we have covered an entire wall with an inspirational quote by Carlos Castaneda that says “The difference between a warrior and an ordinary man is that a warrior sees everything as a challenge while an ordinary man sees everything as either a blessing or a curse.” The quote was designed in a creative way by our design team, and it is big and bold so you can’t miss it.
Our hope with both of these signs is that they make our employees feel valued and a part of something bigger, and that they encourage them to be creative and to do great work. And we really think it works.
“I’ve definitely seen a positive impact on company culture as we create and install our own signs and communications,” said Starfish Signs president Mike Reilly. “The well-spoken words of the warrior quote are a positive impact on our team culture and our approach to work. It helps us to remember that whether things go right or wrong, these are all opportunities to keep learning and improving our process. And having our mission statement displayed prominently serves as a constant reminder to everyone about our people-first approach to business.”
The custom nature of the signage is what really allows them to stand out and truly motivate people. At Starfish Signs, all of our signage is fully customized to the client needs and desired outcome. Whether you know exactly what you’re looking for, or you have an idea but could use some guidance from an expert designer, we’re happy to guide you through the process, all the way from the idea phase through the installation. Get stared today by consulting a Starfish Signs Designer.