Lobby signs are sometimes called ‘Impact Signs’ because of their importance in setting an initial tone for clients, guests, and employees. Effective lobby signs can create a feel of professionalism, competence, creativity, or whatever you want to convey to your visitors as they first enter your space. And although the initial perceptions are taking place on a subliminal level, they …
Directional Signs for Medical Facilities
Signage at medical facilities is key to making everything run smoothly. It may be easy to overlook, because effective medical signage works so intuitively that you might not even notice it. But when you consider the factors that drive the function of many medical facilities—emergencies and urgent situations that involve rushing to get patients and personnel to the appropriate places; …
New Year’s Resolutions For Your Brand
This time of year, so many people are thinking about personal resolutions for the upcoming year—go to the gym, get organized, eat healthier, quit smoking…the list can go on and on. But do you ever think of the new year as the opportunity to make a positive change for your business? Here are some ideas for 2017 for a New …
Using Floor Graphics to Advertise and Guide!
One of the most underutilized advertising surfaces is the floor. It is an unusual place to put an ad. As a result, it can become one of the most successful marketing tools that you can employ. Shake things up and make bold statements. Assist customers with wayfinding. Simply brand your venue with the repetition of a logo design. What are …
Stylish California Bathroom Signage
The time has come to update your existing bathroom signage so that it complies with state and federal regulations, but you don’t want generic bathroom signs, you want signs that are stylized with your colors and ideas. More importantly, you’re not sure of all of the requirements for bathroom signage under the Americans with Disabilities Act and California State law. …
Find Out How ‘ADA Signs’ Affect Your Business
The term ‘ADA Signs’ refers to business signage that meets the high requirements set by the Americans with Disabilities Act of 1990. Included in the bill, among other guidelines, are rules for creating business signage that gives disabled Americans the same ability to navigate and use facilities in commercial businesses as any other customer would have. Signs that are considered …