Though we may not realize it, signs are a large part of our life. Everywhere we go, we use signs for navigation, communication, and branding. Signs can often be the first interaction your customer has with your business. That means that you have to make an excellent first impression on them. When looking for a commercial sign company to produce …
Are you in need of a new sign design? One of the ways to make your business noticeable is to have a brand identity that stands out. Of the different ways to do this, having proper signage is a great way to do so. Business signage will do the marketing for you once you have a great design nailed down. …
Are you considering purchasing or updating your outdoor signage in southern California? When you start advertising your company, you often consider your online and print marketing strategy. However, did you know outdoor signage also serves just as crucial a role in your marketing as your company’s website? Often, your Southern Californian outdoor signage is the first aspect of your business …
While you might think of signs as something you put outside of your business, signs also can be quite useful inside your business. Whether you want to provide directions or merely welcome people to your space, interior signs are a great way to communicate with those around you. And that’s not even the only reason you should add signage to …
Do you need customizable signs that may help to boost the performance of your business? Could this be the best marketing technique that you can use long-term? According to statistics, a vehicle wrap can produce about 30,000 to 70,000 impressions each day. Statistics also show that fleet vehicle wrap advertising can boost your brand name 15 times more than other …
You can buy ads in newspapers. You can hire an advertising firm to design expensive ad campaigns on television, radio, and the internet. You can plaster your company logo on a highway billboard. You can do all of this to drive business sales and you should. But before you do all that, you need to cover the advertising basics. You …
Various business surveys indicate that having signs can directly impact sales. Enhancing the visibility of signage or focusing on sign design may improve sales by up to 10%. Whereas poor signage, or a lack of signage, may prevent potential customers from entering the business at all. The results of these surveys prove one thing: business signage is important. Keep reading this article …
In the United States, there are currently over three million active small businesses with over four million just in California. These rates make standing out from your competitors more important than ever. So how do you stand alone in your niche? One unique way is to use sign marketing. The rapid spike in online marketing has caused sign marketing to …
There are dozens of business sign types that you can use to attract more customers and direct them to pertinent information and assistance. Business signs are a wise investment capable of increasing brand awareness by nearly 50% and purchases by roughly 30%. Customer experience and loyalty also increase just by adding a business sign. Not sure which business sign …
Did you know that the first signs of marketing were a cave painting in 4200 B.C.? Marketing has evolved in many ways, from traditional media, such as signs and billboards, to social media and blogs. Along the way, businesses have gotten creative with business sign ideas to capture the attention of potential customers. Continue reading below, and we will guide …
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